Broward County Aims to Build on Gay Tourism Success

Published Date Author: , December 13th, 2013

Fort Lauderdale Gay TourismGreater Fort Lauderdale has come a long way since officially rolling out the rainbow carpet to gay and lesbian travelers in 1996. Back then tourism officials spent $35,000 on gay marketing.

Today that marketing budget is about $750,000 and is aimed at building Greater Fort Lauderdale’s reputation as a top choice for lesbian, gay, bisexual and transgender (LGBT) travelers.

“Greater Fort Lauderdale is recognized as Florida’s largest and most popular diverse gay capital with the largest resident lesbian and gay community and the most gay-owned and operated businesses in the state,” Greater Fort Lauderdale Convention & Visitors Bureau President Nicki E. Grossman told attendees at an LGBT tourism conference Thursday. “We’re the No. 1 LGBT resort destination in the U.S. and 8th-most-popular American LGBT destination.”

Authored By Arlene Satchell – See the Full Story at the Sun Sentinel

Click here for gay travel resources in Ft. Lauderdale.

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