Will Orbitz Drop Fox News Ads?
scott, June 10th, 2011
Travel website Orbitz announced on Thursday it would review its media buying in response to a campaign from gay groups to drop Fox News.
The Drop Fox campaign launched last month by three gay groups – GLAAD, Equality Matters and Courage Campaign – appealed to gay-friendly Orbitz to walk away from advertising on Fox News.
The groups said the network “blatantly promotes an anti-gay political agenda.” Roughly 200,000 people signed onto a petition calling on Orbitz to split from the right-leaning network.
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